ZARA THE BRAND AND ITS STORY
ZARA THE BRAND AND ITS STORY

ZARA THE BRAND AND ITS STORY

2016  | 52 minutes  |  free  |  U  |   
  • Play Now
  • Director: Florence Kieffer
Watch Trailer Play Now

How did a Spanish apparel shop Zara become a global fashion phenomenon? Zara provides its customers access to high fashion at low cost, but it does so by copying designs from others! While this business model made its owner one of the world's wealthiest men, it has killed the dreams of many budding designers. Is Zara a success story or a cautionary tale?

More

Docubytes

RELATEDBay